Our Mission: Financial Empowerment for All
At Sterling Compass, our purpose is clear: to demystify personal finance and equip individuals with the knowledge and tools to navigate their financial journey with confidence. We believe that financial literacy is not a luxury, but a fundamental right, and we are committed to making it accessible to everyone.
"We founded Sterling Compass to bridge the gap between complex financial concepts and everyday understanding. Our vision is a world where everyone feels empowered to make informed financial decisions, secure their future, and achieve their dreams."
Our core values are the bedrock of everything we do:
- Integrity: We operate with uncompromising honesty and transparency, always putting your best interests first.
- Empowerment: We equip you with practical knowledge and actionable strategies, fostering self-reliance.
- Clarity: We translate financial jargon into clear, understandable language, ensuring you grasp every concept.
- Partnership: We walk alongside you, celebrating your successes and guiding you through challenges.
Sterling Compass was founded in response to a growing need for unbiased, personalised financial guidance. Our founders recognised that traditional financial advice often felt out of reach or overly complicated for many. They envisioned a service that prioritised education, practical application, and genuine partnership. From these beginnings, Sterling Compass grew into a trusted guide for countless individuals seeking financial clarity.
Meet Our Financial Experts

Evelyn Reed
Co-founder & Lead Financial Coach
Evelyn is a CFA Charterholder with over 18 years of experience in wealth management and financial planning. Her passion lies in simplifying complex investment strategies and making them accessible to everyday investors.
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Mark Davies
Debt Advisory Specialist
With a background in financial counselling and consumer debt resolution, Mark brings empathy and practical solutions to those navigating debt. He's helped thousands regain control of their finances.
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Sarah Khan
Retirement Planning Expert
Sarah is a Certified Financial Planner (CFP®) focusing on retirement strategies. She specialises in helping clients build robust retirement plans, ensuring peace of mind for their golden years.
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